Geely Haoyue L unmasked, is this a facelift or next-gen model?

This handsome-looking SUV you see here is purportedly called the Geely Haoyue L, a brand-new model from the Zhejiang-based car company.

Photos of this new SUV began circulating on Chinese sites a couple of day, giving us a good look at this new SUV. Some Chinese new outlets have claimed that the Haoyue L is developed on the CMA platform, putting it in-line with other modern-day Geely model.

Current Haoyue shown

First things first – the powertrain. Out goes the turbocharged 1.8-litre petrol engine shared with the Proton X70, as the new Haoyue L is said to receive a newer turbocharged 2.0-litre unit, likely the same Drive-E unit found in the new Boyue L.

Unlike the current Geely Haoyue, the new Haoyue L gets an angular front fascia with a massive grille taking centre stage, flanked by blocky LED headlights and sharp-looking front fog light housings. This is probably the first time we’ve seen a Geely front grille with vertical slats this massive.

The sides of the Geely Haoyue L are reminiscent of the current-generation model, with blocky character lines sitting atop the fender flares.

As for the rear-end, the Haoyue L seemingly fixes the regular Haoyue’s rather “empty” looks. There’s a large trim piece that connects both tail lights. The number plate has also been repositioned to the tailgate, giving it a more complete look than the regular Haoyue.

Current Haoyue shown

With all said and done, it remains to be seen if the Geely Haoyue L replaces the regular Haoyue. After all, the Geely Haoyue is a relatively new model, having launched in the Middle Kingdom back in 2020.